YOUR NUMBERS SHOULD BE TELLING YOU MORE THAN THEY ARE.

Senior finance leadership for founders scaling €1M–€15M businesses in tech, iGaming, services, and retail. Based in Malta, working across Europe.

5-15%
Margin recovered, through pricing, cost structure and negotiation
13 Weeks
Rolling cash flow visibility, built before the crunch, not after
Board-Ready
Monthly reporting that drives the next decision, not just logs the last one
Exit-Ready
A 3-year roadmap that holds up under a buyer's or investor's diligence

Services

WHAT I DO

 

Moving beyond basic bookkeeping to provide forward-looking strategy that drives valuation and stability.

Fractional CFO

Senior finance leadership for €1M–€15M businesses that need strategy, not another hire.

  • Cash Flow Management
  • Monthly Board Reporting
  • Cost Structure & Margin Analysis
  • KPI Development & Tracking

Strategic Planning

A financial roadmap built around where the business is actually going, not just this year's budget.

  • 3-Way Financial Models
  • Scenario Analysis
  • Budgeting & Forecasting
  • Market Expansion Analysis

Capital & Fundraising

Numbers built to hold up in front of banks, investors, and buyers.

  • Pitch Deck Financials
  • Business Valuation Support
  • Due Diligence Management
  • Deal Negotiation

Digital Transformation

Automation and AI-enabled tools that replace manual finance work with real-time numbers you can trust.

  • Financial Systems Implementation
  • Process Automation
  • Business Intelligence (BI) & Dashboards
  • Tech Stack Optimisation

Turnaround Leadership

Steady hands when the business needs to stabilise first and grow second.

  • Liquidity Preservation & Turnaround Planning
  • Organisational Reshaping
  • Cash Control & Performance Tracking
  • Creditor & Stakeholder Negotiation

Grants & Funding

Identifying non-dilutive funding you qualify for, and building the numbers that get applications approved.

  • Grant Scoping & Application Support
  • Application Financials & Business Case
  • Non-Dilutive Funding Strategy

A SPECIFIC STAGE, NOT EVERY BUSINESS

IS THIS RIGHT FOR YOU

My practice is intentionally focused on SME founders who are past guessing and ready to build the finance function the business actually needs, not just talk about it.

 

Tech & SaaS Founders

Past €1M in revenue, scaling fast, still running finance out of spreadsheets. You need the systems in place before an investor asks why you don't have them.

iGaming Operators

B2B platforms with reconciliation and reporting that outgrew the team years ago. The data is there. Nobody has time to make sense of it.

Service & Agency Owners

€1M to €15M in revenue, profitable, and still the one checking the bank balance every morning. That's not strategy. That's survival.

Founders Preparing to Raise or Exit

The story is good. The financials need to hold up just as well, in front of a bank, an investor, or a buyer who will find every gap.

“The business is already working. It's time the numbers caught up."

Proof, Not Promises

5-15%

Typical Cost Reduction

Usually found within the first few months, without touching revenue. Most businesses are sitting on margin they don't know is there.

Zero

Standard Packages

Every engagement starts with what's actually broken in the business, not a template. You get exactly the parts of a CFO you need.

Real-Time

Not Month-End

Automation and AI-backed reporting mean you're not waiting three weeks to find out what happened three weeks ago.

 

ABOUT ME

PARTNER WITH EXPERIENCE

 

Most of the founders I work with aren't struggling to grow. They're struggling to trust what the growth is telling them. Revenue is up, the team is bigger, and the cash position still doesn't add up the way it should.

By the time the numbers land, the decision's already been made, with or without them. That's not a leadership problem. It's a finance function sized for where the business used to be. And it slips quietly. No one sends a warning.

I step in as the finance function you don't have yet. Not to hand you a report and leave, but to build the systems and the cash flow visibility that let you run the business on real numbers instead of best guesses.

The CEO Perspective

I don't just work for you. I think with you. That comes from having been the one who has to make the final call, not just report on it. I've led a team of 40 through the moments where the numbers and the reality on the ground didn't match. I know the isolation of the top job, and what it costs to decide with incomplete information.

Where This Comes From

Early in my career, I noticed something. Most companies treat finance as a fixed cost, not something to build with. That's backwards, and it's usually where the confusion starts. Profit and cash get talked about like they're the same conversation. They're not. Most founders find out the difference the hard way. I'd rather you hear it from me, early.

I've seen businesses scale faster than their systems could handle, and businesses that had to close, closed with the dignity that gets forgotten when things go wrong. Both taught me the same thing. Tell people the truth, even the part they don't want to hear.

My job is turning the numbers into decisions, so you're not guessing and you're not finding out too late.

What Changes When We Work Together

  • Decisions made with real numbers, not gut feel

  • Cash flow you can see coming three months out, not just react to

  • Reports that land while there's still time to act on them

  • You already know the number that matters before the board, the bank, or the investor asks for it

  • Understanding exactly why a number moved, not just that it did

LET’S DISCUSS YOUR STRATEGY

// CONTACT

Thirty minutes. No pitch, just an honest look at where your finance function stands and whether fractional support makes sense right now.